MARKETING for MICROS – Experts in Business

Ensure your #marketing efforts communicate directly and effectively to the target audience 

Look at the principles behind marketing methods, such as #NeuroMarketing 

Ensure your marketing is joined up and consistent

The FSB – Experts in Business invites you to take part in a one-off workshop exploring sales and marketing in two separate sessions by marketing professionals, Peter Gaunt and Ralph Lightman from DM2Agency.

Where: Training Room A, Armed Forces Hub, Molyneax House, School Lane, Wigan, WN1 3SE 
When: Wednesday, January 23, 6.30-8.30pm

Book your place

While this event is FREE we ask for a £10 refundable deposit to secure your booking, refunded simply be attending on the day.


About the Author:

DOROTA IWANKIEWICZ, FCIM | Senior Strategic/Marketing Professional | External&Internal Branding Specialist | CIPD & CILEx member Dorota combines 20 years of experience and constant development in the range of influencing people as a senior marketing/strategic professional and a managing director conducting manufacturer's projects. As a senior marketing professional: she accompanies DM2 Agency’s clients to achieve their defined goals, using knowledge and rich resources from neuromarketing, behaviourism, psycholinguistics. Dorota is the author of an educational programme about the art of persuasion, protected by the intellectual property law and implemented by the best Polish universities, and she is a co-leader of business workshops cooperating with the top law’s firm from City London. Her portfolio, gathered for many years, represents examples of effective marketing&PR campaigns eg. VISA, Mastercard, GSK, British America Tobacco, Geberit. She was a leader in European transitional programme (cooperation: Poland and UK) focused on training systems in order to develop employability, improving the labour market according to EU programme Europe 2020 growth and jobs strategy. Dorota is future-focused, inquisitive and open-minded; seeks out evolving and innovative ways to add an irresistible value to the clients/organisations. She consistently leads by example, acts with integrity, impartiality and independence, balancing individual, organisation and legal parameters. EXPERTISE: Leadership and Management | Communications strategy | Negotiations | Neuromarketing | Public Relations | Employer Branding | Employment Law | Psycholinguistics

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